Sakina Ramzanali – Executive Coaching in London
Executive, Leadership & Career Coach | Helping leaders and professionals secure the next promotion or role, powered by neuroscience
Sakina Ramzanali is an Executive, Leadership & Career Coach | Helping leaders and professionals secure the next promotion or role, powered by neuroscience based in London, United Kingdom. They offer Executive Coaching (20 years of experience) and Career Coaching (20 years of experience). Topics include Leadership And Management, Mental Strengthening for High Performance, Overcoming Imposter Syndrome, Resilience (Surviving to Thriving), Stakeholder Management, and Career Development. Languages: English.
Executive Coaching
20 years of experience
Empathetic Executive Coaching for Sustainable Leadership Success
Video transcript
Hi, I'm your coach, Sakina Ramzanali. As someone who spent over 15 years working across industries and climbing the corporate ladder into executive leadership positions, I know firsthand how demanding and complex these roles can be. When you're at the top, the pressure doesn't ease, it changes. The decisions are higher stakes, the relationships are more delicate and complex, and the expectations both from others and yourself can be relentless. It's easy to get caught in the cycle of always performing, always proving, and still wondering if you are doing enough. I've been there. I've led teams through growth, uncertainty, and change. I've navigated politics, made tough calls, and experienced both the weight and the privilege of leadership. And I've also dealt with burnout, self-doubt, and moments where I felt isolated, even while appearing strong on the outside. And that's what makes my coaching different. I bring empathy, not just the theory. I know what it feels like to be in your seat. And I combine that experience with deep, training in neuroscience and psychology to help you lead more effectively, sustainably, and with greater self-awareness. So whether you're managing complex teams, stepping into new leadership roles, or facing difficult decisions, I will help you find clarity, build your confidence, and perform at your best without sacrificing your wellbeing. Together, We'll build strategies that are tailored to you based on your strengths, your context, your goals, not just to help you succeed on paper, but to help you feel grounded, focused, and fulfilled as a leader. So if you're ready for a different kind of executive support that's real, practical, and backed by science, let's connect. Thank you.
Unlock your leadership potential with neuroscience-based executive coaching by Sakina Ramzanali. Designed for tech leaders, this high-performance coaching sharpens decision-making, boosts resilience, and strengthens executive presence. Book your free consultation today.
Career Coaching
20 years of experience
Career Coaching with Sakina Ramzanali: Real-world experience and science-based tools to unlock your potential (EN)
Video transcript
Hi, I'm your coach, Sakina Ramzanali. Over the past 15 years, I've built and led teams across industries and business types, from small startups to large complex organizations. Along the way, I've coached and mentored professionals at all levels, helping them step into their potential, navigate career transitions, and grow with confidence. That's what my career coaching is all about, helping you create the career you want, not just the one you blended in. Maybe you're aiming for a promotion, stepping into a new role, or trying to bounce back after being made redundant. Or maybe you're just feeling stuck, questioning your path, your confidence, or what's next. I've supported people through all of these moments. And I've lived many of them myself. What sets my coaching apart is the combination of real world experience and science based tools. I've built high performing teams, helped individuals go from uncertain to unstoppable. And now I bring insights from neuroscience and psychology to guide the process. So during our coaching journey, we'll work together to identify what's holding you back, uncover your strengths and develop a plan that's clear, personalized and aligned with your goals. You'll walk away with more than clarity. You'll have a strategy, a renewed sense of purpose and the confidence to move forward. My coaching is about meeting you where you are and helping you grow into where you want to be. So if you're ready to take the next step in your career with intention and support, let's get started. Thank you.
With over a decade of leadership experience and a background in neuroscience and psychology, I help professionals overcome burnout, regain balance, and accelerate their careers with renewed clarity and confidence. Together, we define purposeful goals and build sustainable, fulfilling success.
Videos
Introduction video
Video transcript
Hi, I'm Yoko Sakina Ramzanali. So let me tell you a little bit about myself. Over the past 15 years, I've worked with organizations of all sizes, from fast-paced startups to global corporations, and across a wide range of industries. Like many of you, I climbed the corporate ladder. I've experienced the highs of being promoted, navigating business transitions into new roles, and taking on more responsibility. But I've also faced the lows, the redundancy, burnout, and moments where I questioned my confidence and direction. So I've been there, and I know how it feels. 10 years ago, I stepped into my first leadership role. It was exciting, but incredibly challenging. I suddenly had to manage not just the work, but people, politics, pressure, and expectations. I often felt like I had to prove myself twice as hard while internally grappling with imposter syndrome and constant self-doubt. Those lived experiences led me to coaching. So as a coach, over the years, I've worked with executives, managers, and individual contributors, supporting them through a wide range of career challenges. Some are seeking clarity on their next step. Others are navigating complex leadership dynamics. Some feel stuck, overwhelmed, or have lost their sense of purpose. Many are high achievers, but quietly dealing with anxiety, performance pressure, or a deep sense of exhaustion. I've been coaching for a few years now, but since I completed my master's in psychology and neuroscience of mental health from King's College London, my coaching practice has transformed. I now integrate neuroscience and psychology into my coaching approach. So during our coaching journey, we will partner to achieve your goals and overcome challenges. With everything I've learned from neuroscience and psychology, I can help you understand what's really going on beneath the surface, why you think, feel, and respond the way you do. Together, we will identify the patterns that might be holding you back and develop simple science back strategies to shift without the science jargon, I promise. Whether you're trying to perform at your best, manage stress or burnout, or create a better balance in your life, I'll help you build a practical, personalized approach that works for you. Not based on generic advice, but based on who you are and how your mind works. So my goal is simple, to help you access your greatest potential while staying grounded, present, and well. So if this resonates with you, I'd love to partner with you on your journey. See you.
Bio
Every major career move, a promotion, a new role, a step into leadership, demands a different version of you. Most people try to get there with the same operating system that got them here. There's a distance between where you are now and where the next level requires you to be.
That's the gap I close.
I'm Sakina Ramzanali, an executive, leadership and career coach with 20+ years of experience operating as a C-suite executive and global GTM leader in high-pressure, high-growth environments. I've been the person navigating the pressures of scaling organisations, making high-stakes decisions, and stepping into roles before I felt fully ready. I've also coached 500+ senior leaders and professionals across Salesforce, Amazon, Google, Accenture and Deloitte to do the same.
What makes my coaching different is the science behind it.
I hold an MSc in Neuroscience and Psychology from King's College London. I don't just coach from frameworks, I coach from a deep understanding of how the brain processes pressure, makes decisions and forms the patterns that either accelerate or limit your performance. Every engagement is built on this foundation.
I work through the Cognitive Edge System, delivered through two specialised frameworks:
The Leadership Edge™ Framework for executives and senior leaders who want to make promotion inevitable, sharpen their leadership and show up with authority at the next level.
The Career Edge™ Framework for professionals navigating a career transition, targeting a new role or stepping into first-time management.
Book a free strategy session and let's work out which path is right for you.
Experience
Over the past 8 years I have coached 500+ senior leaders, executives and career professionals across some of the world's most demanding organisations, including Salesforce, Amazon, Google, Accenture, Deloitte, Analog Devices, Sandvik and Croydon Council. I work with people at inflection points, the promotion that feels overdue, the new role that feels bigger than expected, the career move that keeps getting delayed. I am an ICF Accredited Coach (ACC) and Certified Professional Coach (CPC) with iPEC, and every engagement is grounded in both rigorous methodology and genuine care for the person in front of me.
I have lived everything I coach. I built my career from individual contributor to C-suite, navigating high-stakes transitions across three continents in some of the most competitive sectors in B2B technology. As CRO, CMO and VP at companies including Tidio AI, Eye Security, Tractable AI, Sandvik and Criteo, I led global teams, scaled organisations and made the kind of decisions that keep you up at night. I know what it costs to perform at that level, and I know what it takes to keep advancing without burning out in the process.
The Cognitive Edge System, and the Leadership Edge™ and Career Edge™ Frameworks within it, were not built in a classroom. They were built over 8 years of coaching real leaders through real transitions, combined with my MSc in Neuroscience and Psychology from King's College London and two decades of lived executive experience. Every tool, every framework, every model I use has been tested, refined and proven in the field. This is not theory. It is a system that works because it was built from the inside out.
Qualifications
Msc. Neuroscience & Psychology of Mental Health | King's College London, 2024
Certified Professional Coach (CPC), ELI-MP | iPEC Coaching
Associate Certified Coach (ACC) International Coaching Federation (ICF)
Reviews
I highly recommend Sakina for her effective coaching. The support I received was tailored to my individual goals with practical steps that fit seamlessly into my day. Sakinas coaching approach was manageable and made a real difference towards me reaching my goals.
Hardev Makh, Marketing Manager, Tractable
Working with Sakina has been a game-changer for my career. I came to her feeling stuck and unsure of my next step, but through her thoughtful guidance and strategic approach, I gained clarity, confidence, and a clear direction. Her ability to ask the right questions, challenge my thinking, and help me align my strengths with real opportunities was invaluable. I’ve since landed a role that excites me and feels aligned with who I am. More than just finding a job, Sakina helped me find purpose in my career.
Mohammad Raphae, Manager, PWC
Working with Sakina has been transformational. Her deep expertise and strategic insight into career development helped me confidently step into my first senior manager role. She guided me through the challenges of leadership, helped me build clarity and presence, and accelerated my growth in ways I couldn’t have achieved on my own. With Sakina’s coaching, I didn’t just get promoted I became a stronger, more intentional leader.
Rohail Farishta, Senior Manager, Deloitte
I worked with Sak on a balance of work/life issues. Sak's different from other coaches - immediately you're relaxed with her style, but, for me, a hugely important one, you get real outcomes that you can implement in your day-to-day life. It's not just talking through issues, but ideas and routines to put in place that help - that's what makes Sak different. I always came out of my coaching sessions feeling like a huge weight had been lifted off my shoulders, and now I feel like, for the first time in my life, I am making decisions for ME.
Monika, VP Human Resources, Portugal
Through our sessions, I have figured out what makes me tick, what my values are, and how to make choices that are right for me. I feel as though I have the tools and skills to face whatever life throws at me and to come out on the other side still smiling. Thank you, Sak.
Anna Martin, HR Manager, Sweden
Sak’s coaching helped me redefine my priorities and make massive strides towards a more fulfilling career and life. With the work on values, she helped me lay a foundation for future choices and helped me balance the different aspects of my life. Along the way, there were also fun and practical suggestions that helped me move forward with some of my creative projects. A challenging and thoroughly rewarding process!'
Shane Brown, Account Director, Australia
Sak changed my life. I am no longer the person I was, and everyone who is closest to me has seen and experienced positive changes. My relationships are great, and my work has much more meaning. Understanding why I think the way I do and how do I show up intentionally in every interaction has helped me advance in every area of my life.
Evan Franklin, Product Marketing Lead, Manchester
What truly sets Sak apart is her genuine commitment to my success. She didn't just provide guidance; she believed in me when I couldn't see the path forward myself. With her encouragement, I've not only advanced in my career but also gained confidence in pursuing my aspirations.
Susan Jenkins, Product Manager, UK
I can't express enough gratitude for the transformative experience I've had with Sak. When I first sought out coaching, I felt lost and overwhelmed in my professional journey. Despite my skills and experience, I struggled to find direction and fulfilment. Working with Sak was a game-changer. Her insightful guidance, unwavering support, and tailored strategies helped me uncover my true passions and strengths. Through our sessions, I gained clarity on my career goals and developed a roadmap to achieve them.
Sue Edwards, Marketing Leader, UK
I worked with Sak on a balance of work/life issues. Sak’s different from other coaches – immediately you’re relaxed with her style, but, for me a hugely important one, you get real outcomes that you can implement in your day-to-day life. For the first time in my life I am making decisions for ME.
Monika, VP Human Resources, Portugal
Sak’s coaching has been a real help to me during a time of major transition in my career. She helped me redefine my priorities, identify my strengths and passion and helped me make massive strides towards a more fulfilling career and life. A challenging and thoroughly rewarding process!
Shane Brown, Account Director, UK
I really enjoyed my time with Sakina and found it incredibly valuable. She helped me with the leadership skills and tools I need to thrive in a demanding role and a high- pressure environment. I would recommend her 100%.
Nader Khosrovani, VP Marketing, Eye Security
Sakina's guidance was instrumental in refining my leadership style, improving my decision-making abilities, and fostering stronger relationships with my team. Thanks to her, I've become a more effective and influential leader, driving positive change within my organization and achieving new levels of success. I can't recommend Sakina highly enough for any CEO or leader looking to maximize their potential and drive sustainable growth.
Avi Meir, CEO
Sakina has been a very strong, commanding, no-nonsense, get-things-done presence. That’s the kind of person you want to work with you, especially if you’re working towards goals that encompass being your strongest, best self.
Jenni Davies, CEO, Chill Creative, USA
Working with Sak has been nothing short of a game-changer for me and my organisation. As a CEO, I'm constantly faced with complex decisions, high-pressure situations, and the ever-evolving demands of the business world. Sak provided invaluable insight and perspective, helping me navigate these challenges with clarity and confidence. She challenged me to think differently, to push beyond my comfort zone, and to lead with intentionality.
Elizabeth Heron, CEO, Orange Door
Sakina has a knack for untangling complex career knots. Her off-beat questions spark fresh thinking, and her warm yet direct guidance turns rough ideas into solid next steps. She helped me swap stale routines for creative leaps, I would highly recommend working with Sakina, especially when the stakes are high.
Sanad Karkar, Managing Director, Moonrock Consultancy